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	<title>House of Common - commercial and editorial portrait photography and video studio copy </title>
	<link>https://houseofcommon.studio</link>
	<description>House of Common - commercial and editorial portrait photography and video studio copy </description>
	<pubDate>Fri, 14 Nov 2025 18:45:21 +0000</pubDate>
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		<title>Home desktop</title>
				
		<link>https://houseofcommon.studio/Home-desktop</link>

		<pubDate>Mon, 10 Nov 2025 18:39:10 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

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		<description>GET NOTICED

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		<title>Description</title>
				
		<link>https://houseofcommon.studio/Description</link>

		<pubDate>Mon, 10 Nov 2025 18:39:14 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

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Who we are
	

House of Common is an Ottawa-based commercial creative company specializing in editorial, portrait, and lifestyle imagery. With a tight-knit team at the helm, we create impactful visuals that bring projects to life. We fuse creative strategy with technical expertise to produce quality content that strengthens brand identity and drives narrative experience. Learn more.


	What we do
	Art direction, photography, video, campaign projects, studio rental






Your brand isn’t boring.
Your photos shouldn’t be either.



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		<title>Selected Projects</title>
				
		<link>https://houseofcommon.studio/Selected-Projects</link>

		<pubDate>Fri, 14 Nov 2025 18:45:21 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

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		<description>Recent projects

&#60;img width="3000" height="4499" width_o="3000" height_o="4499" data-src="https://freight.cargo.site/t/original/i/b80bb87b4b8f1ef22dc5feb2231f33e827e9490c49ca55a027d20372bed1ef37/Fall-2021---Ottawa-Magazine---Remi-Theriault---House-of-Comon-Studio---Donuts-Pool-Table.jpg" data-mid="240657536" border="0" alt="Ottawa Magazine" data-caption="Ottawa Magazine" src="https://freight.cargo.site/w/1000/i/b80bb87b4b8f1ef22dc5feb2231f33e827e9490c49ca55a027d20372bed1ef37/Fall-2021---Ottawa-Magazine---Remi-Theriault---House-of-Comon-Studio---Donuts-Pool-Table.jpg" /&#62;
&#60;img width="3153" height="4729" width_o="3153" height_o="4729" data-src="https://freight.cargo.site/t/original/i/2cbab880e60405eac908aae55e81ef2a40a4d8014959360664caa1c64e2c1620/RT5_marguarite_0643_v3-1.jpg" data-mid="240657721" border="0" alt="NAC Indigenous Theatre" data-caption="NAC Indigenous Theatre" src="https://freight.cargo.site/w/1000/i/2cbab880e60405eac908aae55e81ef2a40a4d8014959360664caa1c64e2c1620/RT5_marguarite_0643_v3-1.jpg" /&#62;
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		<title>Corporate</title>
				
		<link>https://houseofcommon.studio/Corporate</link>

		<pubDate>Mon, 10 Nov 2025 18:39:59 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

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		<description>
Corporate Portraits



&#60;img width="1667" height="2500" width_o="1667" height_o="2500" data-src="https://freight.cargo.site/t/original/i/9aa8029e975fd0916096ce4e1232ee1b7abf21d68d90a0382a255c20e6ac80e0/_RT_harley_5324_orig_1_1.jpg" data-mid="252720426" border="0"  src="https://freight.cargo.site/w/1000/i/9aa8029e975fd0916096ce4e1232ee1b7abf21d68d90a0382a255c20e6ac80e0/_RT_harley_5324_orig_1_1.jpg" /&#62;
&#60;img width="1667" height="2500" width_o="1667" height_o="2500" data-src="https://freight.cargo.site/t/original/i/518c8617bfa93f941c8f4d2d300057afa22ad8bca68828385917ec2f8418e56f/RT5_Caroline_0390-1_1_1.jpg" data-mid="252720432" border="0"  src="https://freight.cargo.site/w/1000/i/518c8617bfa93f941c8f4d2d300057afa22ad8bca68828385917ec2f8418e56f/RT5_Caroline_0390-1_1_1.jpg" /&#62;
&#60;img width="1667" height="2500" width_o="1667" height_o="2500" data-src="https://freight.cargo.site/t/original/i/e64c6d517b9e5e110d96051304d1ad276c0552205b7a401d841b0dd31c69a56b/RTS_0086_v2.jpg" data-mid="252720427" border="0"  src="https://freight.cargo.site/w/1000/i/e64c6d517b9e5e110d96051304d1ad276c0552205b7a401d841b0dd31c69a56b/RTS_0086_v2.jpg" /&#62;

	
	Challenge
People generally don’t like to be photographed. It seems human nature. There’s an awkwardness, a worry about our flaws. This makes corporate photography challenging, not just in execution but in creating a comfortable experience for those in front of the camera. Many companies default to using stock images, underestimating the power of original photography in building an authentic brand presence. The result is generic visuals that fail to capture the true identity of the people behind the business. The key challenge is not only producing high-quality images but also ensuring the process feels seamless, comfortable, and efficient for busy professionals.


Strategy
Our approach prioritizes experience as much as the final image. Drawing from a deep understanding of client relations—rooted in a family background in customer service—we focus on making every individual feel valued and at ease. From the moment they step into the studio (or when we arrive on-site), the goal is to create a calm, decluttered, and professional environment. We engage in meaningful conversation to find common ground, ensuring that interactions feel natural rather than forced. At the same time, we respect busy schedules, keeping sessions efficient without unnecessary delays. Whether clients prefer the convenience of our fully equipped Hintonburg studio or a mobile setup at their workplace, we adapt to their needs, making professional photography accessible and stress-free.


Solution
With over 20 years of experience in corporate portraiture, lifestyle photography, and video production, we have developed a proven system that delivers high-quality, engaging images. Our work spans local businesses to large-scale international projects, collaborating with major clients such as Shopify, Intuit, United Rentals, Climate Change Canada, and the Government of Canada. By replacing stock imagery with personalized, compelling visuals, we help companies stand out with a professional yet authentic brand identity—one that reflects the real people behind the business.

	

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		<title>Bank of Canada Museum</title>
				
		<link>https://houseofcommon.studio/Bank-of-Canada-Museum</link>

		<pubDate>Mon, 10 Nov 2025 18:39:24 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

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		<description>Bank of Canada Museum





	Challenge
	Tucked beneath the Bank of Canada building on Wellington Street, the Bank of Canada Museum is a hidden treasure with interactive exhibits and hands-on experiences to teach young ones about finance, currency and Canadian economy in a playful way. But despite its incredible design and engaging content, it remained a best-kept secret. The challenge was clear—people simply didn’t know it was there. To change that, the client needed a bold and captivating visual strategy that would bring the museum to life and inspire more families to step inside and explore.

	

Strategy
	To solve this, our team focused on capturing the museum’s energy by featuring real families engaging with the exhibits. The goal was to create a natural, authentic representation of the experience—one so compelling that viewers would want to visit themselves. To enhance the museum’s atmosphere, we incorporated artificial colored lighting into our shots, elevating the visual appeal while maintaining the integrity of the space. We also partnered with Ode Films, a trusted collaborator of eight years, to ensure a high-quality, storytelling-driven approach to video content.



	Solution
	The result was a full-scale content package developed in partnership with Alphabet Creative’s art direction. Through photography, social media visuals, and video production, we created a cohesive and engaging campaign that brings the museum to life. By showcasing real moments of excitement and discovery, this project helps position the Bank of Canada Museum as a destination worth visiting and exploring for families.






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&#60;img width="8024" height="5352" width_o="8024" height_o="5352" data-src="https://freight.cargo.site/t/original/i/ae285ccd21e22e01b7225da2c47706dd6fc1523295c096494877f96814d956ef/RT5_0432.jpg" data-mid="240459954" border="0"  src="https://freight.cargo.site/w/1000/i/ae285ccd21e22e01b7225da2c47706dd6fc1523295c096494877f96814d956ef/RT5_0432.jpg" /&#62;
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	</item>
		
		
	<item>
		<title>Collège Universel </title>
				
		<link>https://houseofcommon.studio/College-Universel</link>

		<pubDate>Mon, 10 Nov 2025 18:39:26 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

		<guid isPermaLink="true">https://houseofcommon.studio/College-Universel</guid>

		<description>Collège Universel



	
&#60;img width="7819" height="5215" width_o="7819" height_o="5215" data-src="https://freight.cargo.site/t/original/i/40cab4e811c553a464d2df07251a71cdc0369df61f97ec5cd1d3c7af1aa096e0/RT5_CUN_0126_v2.jpg" data-mid="240459963" border="0"  src="https://freight.cargo.site/w/1000/i/40cab4e811c553a464d2df07251a71cdc0369df61f97ec5cd1d3c7af1aa096e0/RT5_CUN_0126_v2.jpg" /&#62;
&#60;img width="7823" height="5218" width_o="7823" height_o="5218" data-src="https://freight.cargo.site/t/original/i/47dcc82d7d27bb7068f94ae0260e3e2647d34489fe82a188c24707265b844526/RT5_CUN_0885_v3.jpg" data-mid="240459972" border="0"  src="https://freight.cargo.site/w/1000/i/47dcc82d7d27bb7068f94ae0260e3e2647d34489fe82a188c24707265b844526/RT5_CUN_0885_v3.jpg" /&#62;


	Challenge
	We had the opportunity to collaborate with Orkestra on this project for Collège Universal. We came into the project with Orkestra having developed a bold visual narrative that used the travel experience metaphor for the journey through college. To fully bring this vision to life, the photography needed to match the level set by Orkestra’s art direction. The challenge was ensuring that the still images carried the same depth, energy, and storytelling impact as the video campaign, creating a seamless and cohesive visual experience.



	Strategy
	To achieve this, preparation was key. We held in-depth meetings with Orkestra to fully understand their creative direction and execution plan. Observing the first day of the video shoot on location allowed us to absorb the atmosphere and refine our photographic approach. A clear strategy was shared with the team to ensure a unified vision on the shoot day, and a dedicated assistant was assigned to the creative director, ensuring a smooth and efficient collaboration between our team and the agency.



	Solution
	The result was a bold, high-impact campaign where photography and video worked hand in hand. Orkestra’s execution seamlessly integrated our images across bus ads, billboards, and social media, creating a dynamic and visually striking campaign that elevated the college’s story. Through meticulous planning and collaboration, we helped turn a strong concept into a campaign that truly resonated.

&#60;img width="7799" height="5202" width_o="7799" height_o="5202" data-src="https://freight.cargo.site/t/original/i/50b8b2e3439052c60e492bcfff58f1864d6c0d99ef16e724d7ef3f01af4d66fc/RT5_CUN_0768_v2.jpg" data-mid="240459969" border="0"  src="https://freight.cargo.site/w/1000/i/50b8b2e3439052c60e492bcfff58f1864d6c0d99ef16e724d7ef3f01af4d66fc/RT5_CUN_0768_v2.jpg" /&#62;
&#60;img width="7831" height="5223" width_o="7831" height_o="5223" data-src="https://freight.cargo.site/t/original/i/421087a6891691a6cd1a769d188687f335b38e7dd25d4d5c6171aaae2e6aa227/RT5_CUN_0336.jpg" data-mid="240459967" border="0"  src="https://freight.cargo.site/w/1000/i/421087a6891691a6cd1a769d188687f335b38e7dd25d4d5c6171aaae2e6aa227/RT5_CUN_0336.jpg" /&#62;
</description>
		
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	<item>
		<title>Shopify NYC</title>
				
		<link>https://houseofcommon.studio/Shopify-NYC</link>

		<pubDate>Mon, 10 Nov 2025 18:39:28 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

		<guid isPermaLink="true">https://houseofcommon.studio/Shopify-NYC</guid>

		<description>Shopify NYC


&#60;img width="6627" height="4418" width_o="6627" height_o="4418" data-src="https://freight.cargo.site/t/original/i/313861e2760d265dd0cd7be1e91d9fc2c172e066d75fbe9be0ff39a4b679db71/5vPq3dap.jpeg" data-mid="240459978" border="0"  src="https://freight.cargo.site/w/1000/i/313861e2760d265dd0cd7be1e91d9fc2c172e066d75fbe9be0ff39a4b679db71/5vPq3dap.jpeg" /&#62;Challenge
	
The project was to photograph various merchants in New York City's Lower East Side, a vibrant and unfamiliar location, within a tight half-day window. We were tasked with showcasing the launch of Shopify's point of sale (POS) system, capturing both the store's atmosphere and the functionality of the technology. The difficulty was twofold: we had to quickly adapt to the fast-paced, dynamic city while making sure to connect the POS experience with store owners who were not accustomed to being in front of the camera. Additionally, we were expected to deliver high-quality, on-brand imagery that captured the unique personality of each merchant and their store. The time crunch, coupled with working in an unfamiliar environment, made this an especially demanding shoot.



	Strategy


	To navigate these challenges, we arrived a day early to acclimate to the city and scout the locations, ensuring we had a good sense of the environments before the shoot. Knowing how crucial support would be, we brought Maryn from Ottawa to assist with logistics and production, and also hired local crew members to help manage the shoot efficiently. Since we had a well-established working relationship with Shopify, we were able to use prior knowledge from a previous shoot in Ottawa, where we had developed a lighting style that worked well for showcasing both stores and their subjects. This lighting style, a combination of ambient and artificial light, allowed us to emphasize the POS system while also highlighting the unique vibe of each store. This standardized approach ensured that all images across the campaign had a cohesive look, even in a fast-moving environment like NYC.


	Solution
	The outcome was the largest campaign House of Common had shot to date, with a variety of photos that adhered to the established theme and lighting style. By creating a consistent visual language throughout the shoot, we were able to deliver a diverse set of images that not only met Shopify’s needs but also gave the merchants additional options to market their stores. These additional images were sold back to Shopify and the merchants, offering them more value than initially anticipated. Our successful execution of the campaign solidified our ongoing relationship with Shopify, specifically with their creative director, and allowed us to refine and standardize our lighting approach for future campaigns. This project not only demonstrated our ability to execute under pressure but also positioned House of Common as a reliable partner for large-scale, high-quality campaigns.






	


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&#60;img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/d10639bf98ac9d48aec65902000d56a8e3fe792ec886521d5c8d8e0b0a372fa7/Shopify-New-York-City-Universal-Standard---Remi-Theriault---House-of-Common-Studio---Ottawa-Ontario-Canada---Commercial-Photographer---Portrait-Photography---Editorial-Photopgrapher.jpeg" data-mid="240459983" border="0"  src="https://freight.cargo.site/w/1000/i/d10639bf98ac9d48aec65902000d56a8e3fe792ec886521d5c8d8e0b0a372fa7/Shopify-New-York-City-Universal-Standard---Remi-Theriault---House-of-Common-Studio---Ottawa-Ontario-Canada---Commercial-Photographer---Portrait-Photography---Editorial-Photopgrapher.jpeg" /&#62;
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&#60;img width="4388" height="6582" width_o="4388" height_o="6582" data-src="https://freight.cargo.site/t/original/i/40ab37044abe1f107e12d84d4c181fd16765d06909d70cd284ec0780afcbec94/Throne-Watches---Brooklyn-New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" data-mid="240459985" border="0"  src="https://freight.cargo.site/w/1000/i/40ab37044abe1f107e12d84d4c181fd16765d06909d70cd284ec0780afcbec94/Throne-Watches---Brooklyn-New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" /&#62;
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&#60;img width="4263" height="6394" width_o="4263" height_o="6394" data-src="https://freight.cargo.site/t/original/i/45015fe5dd1cbf60f4c43bed5ef25c25816a6220e96a748111f47e4988704f7d/Universal-Standard---Clothing---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" data-mid="240459980" border="0"  src="https://freight.cargo.site/w/1000/i/45015fe5dd1cbf60f4c43bed5ef25c25816a6220e96a748111f47e4988704f7d/Universal-Standard---Clothing---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" /&#62;
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&#60;img width="4305" height="6457" width_o="4305" height_o="6457" data-src="https://freight.cargo.site/t/original/i/14aef5c711a33816939c6fdd0d35a5afce4397b6fc55be0cc24b94f088b7e4a7/Soludos-Shoes---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" data-mid="240459987" border="0"  src="https://freight.cargo.site/w/1000/i/14aef5c711a33816939c6fdd0d35a5afce4397b6fc55be0cc24b94f088b7e4a7/Soludos-Shoes---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" /&#62;
&#60;img width="6318" height="4211" width_o="6318" height_o="4211" data-src="https://freight.cargo.site/t/original/i/44d6be74636d4ea09d7ab9258307f043d908b37b1f80198d01ee2bda7cfa5262/RT4_NoBull_5088.jpeg" data-mid="240460008" border="0"  src="https://freight.cargo.site/w/1000/i/44d6be74636d4ea09d7ab9258307f043d908b37b1f80198d01ee2bda7cfa5262/RT4_NoBull_5088.jpeg" /&#62;
&#60;img width="6610" height="4420" width_o="6610" height_o="4420" data-src="https://freight.cargo.site/t/original/i/f592f3029f548fd013f01946285c1a5a9ff1d977889f87cee1b467b9f13bda16/Universal-Standard-Clothing---Owner---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" data-mid="240459989" border="0"  src="https://freight.cargo.site/w/1000/i/f592f3029f548fd013f01946285c1a5a9ff1d977889f87cee1b467b9f13bda16/Universal-Standard-Clothing---Owner---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" /&#62;
&#60;img width="4388" height="6582" width_o="4388" height_o="6582" data-src="https://freight.cargo.site/t/original/i/52adef1427f95ab0d9cbb3f4b2866fcaec97f4a5b954b3667e5560830dbfa4c2/Soludos-Shoes-Espadrilles---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" data-mid="240459988" border="0"  src="https://freight.cargo.site/w/1000/i/52adef1427f95ab0d9cbb3f4b2866fcaec97f4a5b954b3667e5560830dbfa4c2/Soludos-Shoes-Espadrilles---New-York---House-of-Common-Studio---Remi-Theriault---March-2020.jpeg" /&#62;
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</description>
		
	</item>
		
		
	<item>
		<title>Alexander Shelley - Renaissance</title>
				
		<link>https://houseofcommon.studio/Alexander-Shelley-Renaissance</link>

		<pubDate>Mon, 10 Nov 2025 18:39:33 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

		<guid isPermaLink="true">https://houseofcommon.studio/Alexander-Shelley-Renaissance</guid>

		<description>
	Alexander Shelley—Renaissance&#38;nbsp;






	
&#60;img width="1601" height="2400" width_o="1601" height_o="2400" data-src="https://freight.cargo.site/t/original/i/da140290bf960a096a8414aee3484fc4b929ee1cd6bebc06db7864207ef7ef68/RT5_shelley_1112_v2.jpg" data-mid="240460023" border="0"  src="https://freight.cargo.site/w/1000/i/da140290bf960a096a8414aee3484fc4b929ee1cd6bebc06db7864207ef7ef68/RT5_shelley_1112_v2.jpg" /&#62;


	Challenge
	Having worked with the NAC Orchestra and Alexander Shelley a few times, we wanted this new series of photos to be different, exploring themes that would resonate with patrons of classical music.



	Strategy
	When photographing Alexander, we've leaned into his comfort in front of the camera. Let's be real—he's a good-looking gentleman. We knew he'd be generous with his time so we elaborated a few scenarios for the portraits.It was essential to work with a space already suited for the shoot to add simplicity to our day schedule, ensuring that we maximized our time with a high-profile client; Rémi did a practice shoot at Gallery Elder with Maryn using his old Hasselblad. Those photos help prioritize the scenes and share the general direction with the client.




	Solution
	Gallery Elder resonated with the aesthetic intentions of our theme, Renaissance Elegance. Both Shelley, the ochestra and music he directs and the nature of classical music itself speak to this level of history and elegance we wanted these new portraits to portray.&#38;nbsp; The space is thoughtfully curated by owner Tyler Brand, with a very specific intent to share the vintage history of the furniture and art he's curated in his store. &#38;nbsp;We then moved to HoC studio, playing with shadows and poses. We wanted to create a unique feel rather than the standard studio shot, keeping Shelley's James Bond-esque vibe. I want to dig deeper into the origins of classical with the choice of locations, that was my first intention. Having the Music Director himself featured in the photos was important. This was very important and present in mind in preparing the shots we would create.&#38;nbsp; We were also able to achieve this by creating strong V shape shadows, clean full-body portraits and some shots outside with our favourite 6-foot scrim.




&#60;img width="1601" height="2400" width_o="1601" height_o="2400" data-src="https://freight.cargo.site/t/original/i/bbf8ce1644bcd0b38b59a0e64d3c445e7853a1aee0395fe784ba7c4b385ea268/RT5_shelley_1248.jpg" data-mid="240460025" border="0"  src="https://freight.cargo.site/w/1000/i/bbf8ce1644bcd0b38b59a0e64d3c445e7853a1aee0395fe784ba7c4b385ea268/RT5_shelley_1248.jpg" /&#62;
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		<title>Ottawa Magazine</title>
				
		<link>https://houseofcommon.studio/Ottawa-Magazine</link>

		<pubDate>Mon, 10 Nov 2025 18:39:50 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

		<guid isPermaLink="true">https://houseofcommon.studio/Ottawa-Magazine</guid>

		<description>Ottawa Magazine



&#60;img width="3000" height="4499" width_o="3000" height_o="4499" data-src="https://freight.cargo.site/t/original/i/b80bb87b4b8f1ef22dc5feb2231f33e827e9490c49ca55a027d20372bed1ef37/Fall-2021---Ottawa-Magazine---Remi-Theriault---House-of-Comon-Studio---Donuts-Pool-Table.jpg" data-mid="240460214" border="0"  src="https://freight.cargo.site/w/1000/i/b80bb87b4b8f1ef22dc5feb2231f33e827e9490c49ca55a027d20372bed1ef37/Fall-2021---Ottawa-Magazine---Remi-Theriault---House-of-Comon-Studio---Donuts-Pool-Table.jpg" /&#62;
&#60;img width="5792" height="8688" width_o="5792" height_o="8688" data-src="https://freight.cargo.site/t/original/i/878f26cad7bb253b8cbc322bb783f3f8234a480bec01e8a54dba496a5731e71e/Ottawa-Magazine---Donut---Remi-Theriault-Photographer---House-of-Common-Studio---Fall-2021.jpg" data-mid="240460215" border="0"  src="https://freight.cargo.site/w/1000/i/878f26cad7bb253b8cbc322bb783f3f8234a480bec01e8a54dba496a5731e71e/Ottawa-Magazine---Donut---Remi-Theriault-Photographer---House-of-Common-Studio---Fall-2021.jpg" /&#62;

	Challenge

	The project was capturing the essence of Ottawa's newest and most exciting restaurants for Ottawa Magazine's Food Issue 2022, each location with its own unique vibe and atmosphere. The difficulty lay in showcasing each restaurant's personality through photography while making sure that the images would truly "pop" and convey a sense of playfulness and joy. I had to photograph in restaurants I hadn't seen before, with the added complexity of working with people who aren’t always comfortable being photographed. Balancing the fun, colorful energy of each restaurant with the need to make the clients feel at ease in an unfamiliar environment was a significant challenge, especially given the expectations of delivering striking, vibrant images for a major feature.



	Strategy
	To overcome these obstacles, I leaned into creative framing and color to produce impactful, visually engaging photos. I knew that the key to success was emphasizing the vibrancy of each restaurant and its food. For this, I used direct flash to intensify the colors in the dishes, ensuring the food looked rich and appealing. Hands and props were incorporated to bring a sense of playfulness and interaction, highlighting the full tablescapes. I made sure to schedule time with the clients to ease them into the photoshoot, creating a comfortable atmosphere where they felt at ease in front of the camera. This approach allowed me to capture the essence of the restaurant without making anyone feel overwhelmed or self-conscious. By spending time with each restaurant, I could connect with the space, the people, and the overall atmosphere, which made the photos feel more natural and engaging.



	Solution

	The outcome of this approach was a series of images that not only captured the spirit of each restaurant but also showcased their playful, over-the-top qualities in a way that matched the vibrant, color-rich theme of the magazine feature. The photos were well-received by both the clients and the magazine, and the successful completion of this series marked a significant shift in my career—from single-photo assignments to full features, covers, and even international recognition. This project helped me establish myself in the industry, proving that with the right creative vision and approach, you can turn a simple food feature into something visually compelling and memorable.



	




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	<item>
		<title>FLO EV Charger</title>
				
		<link>https://houseofcommon.studio/FLO-EV-Charger</link>

		<pubDate>Mon, 10 Nov 2025 18:39:34 +0000</pubDate>

		<dc:creator>House of Common - commercial and editorial portrait photography and video studio copy </dc:creator>

		<guid isPermaLink="true">https://houseofcommon.studio/FLO-EV-Charger</guid>

		<description>FLO EV Charger


	&#60;img width="7944" height="5298" width_o="7944" height_o="5298" data-src="https://freight.cargo.site/t/original/i/b2903096fc018c3babb99042280584f3d3be2252e504b8d672cf1f4a1744541f/_T5_3508_v2.jpg" data-mid="240460046" border="0"  src="https://freight.cargo.site/w/1000/i/b2903096fc018c3babb99042280584f3d3be2252e504b8d672cf1f4a1744541f/_T5_3508_v2.jpg" /&#62;
	



	Challenge
	FLO, an electric vehicle (EV) charging solutions provider based in Denver, Colorado, approached us alongside McMillan Creative Agency to develop educational content for their home charging guide. The challenge lay in how to effectively communicate the benefits and functionality of their technology, which was still relatively new and unfamiliar to many potential users. Moreover, differentiating FLO's chargers from competitors in the increasingly crowded EV market posed a significant challenge. On top of this, we had to consider the bilingual nature of the Canadian market and the logistical complexities of shooting in two vastly different seasons.

	Strategy
	To overcome these obstacles, we meticulously planned two distinct campaigns. The first was a winter shoot in Manotick, Ontario, where we faced the additional challenge of finding bilingual talent and a suitable location large enough to accommodate the production crew and all the necessary equipment. With the help of Kait, who came in to model and assist with the shoot, we used her parents' house as the location. This presented a risk, as it was essential we didn't overwhelm the space, but with a few pre-production adjustments like renting carpets, bringing in space heaters for the unheated garage, and ensuring the technical aspects were in place, we were able to transform it into the perfect set. Rémi's connections also proved invaluable in securing talent, wardrobe, and a vehicle on a tight budget.

	Solution


	The winter campaign showcased the installation process and functionality of FLO's home chargers in cold weather conditions, emphasizing their durability, reliability, and luxury. The second campaign, conducted in the summer at a home in Chelsea, Quebec, was designed to highlight the seamless integration of FLO’s charging solutions into everyday life. By emphasizing the convenience and efficiency of Level 2 charging, the content demonstrated how the system can fully charge most EVs and plug-in hybrids overnight. The final result? A beautiful and educational photo and video campaign that ran over three days, featuring both winter and summer footage. This ongoing campaign has not only educated current and prospective EV owners but also positioned FLO's home charging solutions as reliable, efficient, and easy to integrate into daily life, setting the company apart in the market. The project culminated in an instructional video, a summer-focused campaign, and a powerful investor interview video.




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